Content marketing is more than just posting on social media or writing blog posts, it’s about delivering the right message to the right audience at the right time. A well-crafted content marketing strategy helps you attract, engage, and convert customers while building trust and authority for your brand. We’ll teach you how to build a […]
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In this episode of McFarland Minutes, Linsay Rosser Sumpter, the Commissioner of Women’s Rodeo Championship, shares her incredible journey in the rodeo industry. Born into a family deeply rooted in rodeo, she shares her experiences from growing up in the industry, competing, coaching, and her roles with Professional Bull Riders and Otero College. She recounts
Episode 14 – Boosting Women’s Sports with Lindsey Rosser-Sumpter Read More »
Whether you’re a small business owner or managing marketing for a large brand, the bottom line is always the same: results matter. Partnering with a marketing agency can be one of the smartest moves to boost your ROI. Here are five key ways agencies help you get more from your marketing dollars: 1. Expert Strategy
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Episode 13 of McFarland Minutes concludes the top 10 marketing questions we get asked as a marketing agency series. In this episode, we answer questions: Can AI take our marketing jobs? What Makes Good Video Marketing Campaigns? How do we scale our marketing efforts without burning out our team? Catch up on part 1 or part
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It’s up to you to lay the foundation of how you’re remembered, respected, and trusted. As a marketing and creative agency, we’ve seen what happens when branding is an afterthought versus when it’s treated as a strategic powerhouse. The difference is night and day. Here’s why every business, regardless of size, industry, or age, needs
Why Every Business Needs a Pro Branding Strategy Read More »
In this episode of McFarland Minutes, we’re checking 3 more questions off in our Top 10 Marketing Questions we get as a marketing creative agency series. We’ll cover the death of email marketing and compare email marketing to social media. Paid ads and how they should complement other marketing strategies like organic social media, email
Episode 12 – Top 10 Marketing Questions Answered Part 2 Read More »
Agricultural marketing has evolved beyond traditional methods, embracing digital strategies to connect producers with their communities. Marketing agencies can help to bridge this gap with tailored services that resonate with the agricultural and western industries.
Agricultural Marketing: How Agencies Can Help Brands Grow Read More »
We’re introducing a three-part series on the top 10 questions we receive as a marketing agency. This episode focuses on building an authentic brand in a noisy digital space and the effectiveness of various marketing tactics.
Episode 11 – Top 10 Questions We Get Asked for Marketing – Part 1 Read More »
In Episode 10 of ‘McFarland Minutes’, Natalie McFarland and Scout Foster introduce Gabrielle Homer, a multi-talented professional who holds several roles including rancher, CFO, corporate secretary, and treasurer at Painted Hills Natural Beef. Gabrielle shares her unique journey from growing up in New York City to living in rural Oregon, influenced by strong women in
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In Episode 9 of the McFarland Minutes podcast, hosts Natalie McFarland and Scout Foster discuss various marketing campaigns, identifying the key elements that make them successful or unsuccessful. They explore well-known brands such as Aldi, Southwest Airlines, Turtle Box, Yeti, Coors, Liquid Death, TSA, National Park Service, Wendy’s, Dale Brisby, Chewy, RA Brown Ranch, Resistol,
Episode 9 – Marketing Hits and Misses Read More »
